The client

BMW c/o Zinc Management

The date

July 2006

Client outcomes

For this high profile launch of the new 3 series BMW the quality, presentation and delivery of the food needed to reflect the sophisticated and high-end brand image of the product.

The solution

BMW wanted to give their top clients an exclusive preview of their new car through an event where no expense had been spared. In order to give each guest a high quality unique experience, Antony Worrell Thompson was commissioned to design the menu, to be present during the event to mingle with the guests and to hold a live cooking demonstration. Under his instructions our chefs then produced a beautiful and delicious 4-course meal.

The quality difference

To ensure the best quality was provided for this event, the menu was carefully and thoughtfully developed by Anthony Worrell Thompson and Fortesqueue’s. The finest and freshest produce was sourced and a handpicked, experienced serving staff employed.